ISPO Vision, Munich

Designed by: ARNO Design GmbH
For client: Messe München GmbH - ISPO Munich Floor area: 300.00 M² Year of completion: 2018
Submitted for: Trade-Fair Stand of the Year

Arno Design Messe München Gmb H Ispo Ispomunich2018 01 72Dpi
© oliver jung fotografie, Munich (http://www.oliverjung.de/)

Special area with fashion collection presentation. Plus additional Highlight: Tape Art.

About the Project

ISPO - ISPO VISION – 2018
In 2018, Arno Design has once again developed the concept for various special areas and restaurants and done the relevant planning and design work at the world’s leading sports article exhibition „ISPO Munich“ on behalf of Messe München GmbH.
This year’s highlight has been, among other things, the special area in hall B1, ISPO VISION, „An homage to Carlo Scarpa!“
Inspired by the Italian architect Carlo Scarpa, Arno Design has created an extended hall & center aisle design.
The performance sportswear exhibited there, also known as „athleisure“, has been skillfully arranged in this particular ambience and has thus gained special attention in the hall.
The play with surfaces in concrete look and round geometric shapes on the special area in the Scarpa look has been excellently complemented by TAPE ART from Klebebande Berlin who accentuated the design graphically and in color. The artists used to cooperate successfully with ARNO Design and Messe München GmbH in the past.
The design of the space turned out to be a complete success. An investment worthwhile for all parties involved, both for the exhibitor and for the fair organizer, but also for the satisfied visitor of the exhibition who can linger there.

What’s unique about it

ISPO VISION – 2018
Design – Function – Trend – Modular – Reusable
We would like to especially emphasize the unique design of the special area in the style of the great Italian architect Carlo Scarpa.
Carlo Scarpa has above all been known for his instinctive handling of materials and his attention to detail. He distinguished himself by his exceptional talent to combine a base material with a precious one.
ARNO Design was inspired by this playful handling of materials and combined spaces and round elements with the matching straight Tape Art of the Klebebande Berlin.
All this resulted in an upgrade for the hall and the center aisle and also lent a special atmosphere to this place, where the visitor to the exhibition feels immediately welcome and where his interest is aroused. Because the special area fulfills a second function, namely to present the current fashion trend of „Athleisure“ like on a catwalk. Furthermore the Performance Sportswear collection and its products has not only been presented in this special area, they have also been skillfully arranged & staged there with the help of ARNO Design.
All applied materials are of modular design and can be used again; they are designed in such a way that they can be implemented at several events.
A concept for various fields of application with an expandable functionality and usable for many years to come – one of our most important corporate philosophies at ARNO Design.
… and this is why we should win!

Arno Design Messe München Gmb H Ispo Ispomunich2018 02 72Dpi
© oliver jung fotografie, Munich (http://www.oliverjung.de/)

Special area with fashion collection presentation. Plus additional Highlight: Tape Art.

Arno Design Messe München Gmb H Ispo Ispomunich2018 03 72Dpi
© oliver jung fotografie, Munich (http://www.oliverjung.de/)

Special area with fashion collection presentation. Plus additional Highlight: Tape Art.

Arno Design Messe München Gmb H Ispo Ispomunich2018 04 72Dpi
© oliver jung fotografie, Munich (http://www.oliverjung.de/)

Special area with fashion collection presentation. Plus additional Highlight: Tape Art.

Arno Design Messe München Gmb H Ispo Ispomunich2018 05 72Dpi
© oliver jung fotografie, Munich (http://www.oliverjung.de/)

Special area with fashion collection presentation. Plus additional Highlight: Tape Art.

Arno Design Messe München Gmb H Ispo Ispomunich2018 06 72Dpi
© oliver jung fotografie, Munich (http://www.oliverjung.de/)

Special area with fashion collection presentation. Plus additional Highlight: Tape Art.

Location of project:
Credits:
Klebebande

Are you sure?

Remember that you can only vote once per award category.